The latest in the world of Dan Ponjican

So you want to start an affiliate site?

June 30th, 2008 admin

Affiliate marketing is the latest craze in making money online.  Affiliate marketing is a web-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts.  10 minutes into a Google search to find more information on affiliate marketing you will be inondated with promises of thousands of dollars in what seems like an overnight time frame!  How do you filter through the hype and half-truths into the real truth of what your affiliate marketing experience will be?

My first suggestion is STOP!  Pause before diving in head first and take a solid week (a month if you can) and read and research as much as you can.  Look at as many case studies as you can.  Find a handful of resources you trust and get through as much of their material as you can digest.  The problem with taking in too many different angles is that you will start to have too much conflicting opinions mixed in to the facts.  A good start is this sub-site I assembled with great articles written by REAL people who are going through and have gone through the beginnings of an affiliate marketing business.

Affiliate Marketing Resource Site

One of the biggest mistakes NEWBIES make with affiliate marketing is that they bite off way more than they can initially chew.  Find one or two focused niches that you are passionate about and concentrate on those for your first 6 months.  The only thing that should trigger you from picking up other niches is either dramatic success or complete failure.  If you are getting good results and feel you can repeat them on other niches, go for it.  If you feel you choose a poor product nich, scrap the whole project and start over.  Just be careful of getting bogged down with too many marginally successful sites.

10 helpful tips to increase your website traffic.

June 30th, 2008 admin

Not so long ago I had read an article about a woman who dramatically increased her page ranking from article submissions on her new website.

That was a fact I already knew, just like many other Internet Marketers. However, that article was the inspiration I needed to make some changes with my daily business habits.

Since I started studying the changes in my online traffic, the effects on adding content to your website and the change in search engine rankings, I’ve learned the importance of writing what you know and sharing it with others on the Internet.

I never took submitting and writing articles on a consistent basis too seriously when I first started my home based business. Part of the reason was because I was not confident enough to share what I knew with others.

Sure I posted a few articles, but I never posted those articles to as many directories and ezines that would accept my article.

Now before you go about thinking it might NOT be necessary to write an article periodically, take a look at some of the facts I have taken more seriously and learned as a result of posting articles online.

10 Benefits Of Submitting Articles Online:
Website traffic tip #1
Posting an article online has more of a dramatic affect than one might think for your home based business. Posting articles online builds the needed momentum of website traffic in the form of increased popularity and other sites linking to your site. All of those sites linking to you are one way links!

Website traffic tip #2
As you begin to submit more articles to more directories, your list of places for submitting articles will keep expanding.

Website traffic tip #3
Submitting to websites regularly will add more popularity to your website. This is the easiest way to improved your link popularity as well as your increased website traffic.

Website traffic tip #4
Most directories usually will let you include a resource box with your name and your website link with your article. Your website address will be found every time someone reads your article, creating more one way links to your site.

Website traffic tip #5
Most article directory websites store submitted articles in their archives. Since the search engine spiders love content, these sites are crawled often. This means YOU will benefit from the traffic and hyperlinks from each of your archived articles on their website.

Website traffic tip #6
The more articles you consistently write and distribute, the more you will become known as an expert for your home based business. The more you provide informative articles, your business will be given extra credibility which will help you to compete against your competition.

Website traffic tip #7
The more exposure your articles get for you, the more you will see your content showing up all over the Internet. Increasing the level of awareness and popularity builds credibility. Increased credibility may lead to requests to write other articles and improved sales of  your product or service.

Website traffic tip #8

The more articles that you submit to major article directories, the more likely your content will be used for wider publication. The main reason this occurs is because many newsletter and ezine publishers like to use article directories to search for good quality content  for their articles.

Website traffic tip #9
Adding content that is useful for both the readers and to the search engines will increase your website’s popularity. By posting your articles in popular directories, you are more likely to be chosen for a featured article in a newsletter and have several webmasters republish your article on their website.

Website traffic tip #10
If you have a blog or RSS syndication, you should submit your articles written in your blog to article directories. The most overlooked source of traffic for a blog is through article submission. You can turn your longer posts into articles and submit them to ezines or directories.

In Summary, make sure each article is written to inform and appeal to the reader, so that they are getting useful information from you. Once you start writing articles, be systematic about submitting new ones on a regular basis so they built momentum.

You will find the articles already posted have been hard at work because they are free advertising from other people to post on their web sites. In months to come, you will start getting the traffic and attention you’d been wishing for.

Creating An eBay Sales Page

June 26th, 2008 admin

Writing a sales page is one of the most important things you will do for your eBay auctions – especially if there are many different sellers selling similar items. You have to write a sales page that makes the buyers want to bid on your item, instead of your competitor’s items!
There are many different elements to a winning sales page. A winning sales page starts with an outstanding headline.
The headline must stand out so that it will be noticed when bidders search for particular items. The headline must mention the item that you are selling, but there needs to be more information than that. For eBay, this will be the title of your auction, and when a person looks for a specific item in your category, that title will appear in the search results. Make sure it catches their attention!
The rest of your sales page is written by filling out the form that sets up the auction for eBay.
Again, you want to encourage the bidder to place bids or to buy now. You should outline the features of the item that you are selling, using words that capture the attention of the bidder, and even words that pull them emotionally. For instance, if you are selling an heirloom item, you may want to give some history of the item – information that makes the item even more valuable to potential bidders.
It is important to tell the bidders how they will benefit from the item should they win the bid. Again, this serves to make the item more valuable and desirable to the bidder. What will the buyer get out of it?
The end of your sales page should ensure the bidder that if there is a problem with the item you will offer a money back guarantee.
If you do this, it is vitally important that you do indeed honor your guarantee. Guarantees are generally reserved for new items. Old items are usually sold ‘as is’ with no refunds offered. However, eBay requires you to accurately describe your item, and they require that the item arrive at the buyers address in the condition that you described. If it does not, you are obligated to refund the money that the buyer paid for the item.
Without putting down other sellers or their products specifically, you need to tell the potential bidders and buyers why they should bid on your item, as opposed to bidding on other auctions for similar items.
There is a fine line here that you cannot cross – putting down other sellers in a public way simply is not to be done! But at the same time, you must let the buyer know why they should choose your auction. Again, this is done by listing benefits and features, and by letting the buyer know that you will honor any money back guarantees you may have.
Adding a good picture of the item to the sales page is recommended.
People want to see what they are buying, and many bidders will by-pass auctions that do not include photographs of the items. Make sure your picture is clear and shows your item in its best light, and add a link to view other pictures of the item as well.
Remember, you are trying to sell something with your eBay sales page.
Use words that will draw the attention of the buyer and make them want your item more than anything else in life! Dress up your words in a way that makes your items more attractive. For instance, instead of saying that you have ‘an old beat up record player’ for sale, you might say that you have a ‘well loved record player.
Successful eBay selling is all about choosing items that people want, and using the right words in the sales page to make the buyer want the item even more!

Sell on eBay

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